About Us

"Erika is a sharp marketer who has the foresight and experience to help brands grow to the next level. Erika closely monitors emerging trends and is always looking for tools and strategies that will streamline processes. "

"I've been fortunate to work with Erika on two successful brand launches. While both products were quite different, Erika did an amazing job developing emotional connections between consumers and her brands. She's an outside of the box thinker and brings a refreshing and practical perspective to marking which is I truly appreciate from the sales side of the business."

"Erika has a wealth of strategic marketing knowledge that only adds to her vivacious and truly people person personality. I was fortunate to have Erika/Ella's Kitchen as my VERY FIRST client at Big City Moms, almost ten years ago! Erika is discerning, intelligent and truly a go-getter. If you have a product that needs attention and to get into your customer's hands, you call Erika who is creative yet careful with her marketing budget."

"Erika is a skilled brand marketing "conductor." As my client, I learned so much from her and was lucky to get to partner alongside her as she spearheaded global marketing programs and led a complex inter-agency team through campaigns, multiple product launches and re-brands. She's extremely optimistic and brings out the best in everyone around her - both internally and externally"

"I had the true pleasure of working with Erika during an extremely fast-paced growth phase of the Ella's Kitchen baby food brand. Erika always demonstrated energy, passion and enthusiasm for her role and she was most often the person bringing ideas and innovation to the brand's marketing activity."